Sunday, April 18, 2010

Noam Chomsky's Manufacturing Consent

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Photo Via: Shepard Fairey

Manufacturing Consent : The Political Economy of the Mass Media

Manufacturing Consent posits that corporate-owned news mass communication media — print, radio, television — are businesses subject to commercial competition for advertising revenue and profit. As such, their distortion (editorial bias) of news reportage — i.e. what types of news, which items, and how they are reported — is consequence of the profit motive that requires establishing a stable, profitable business; therefore, news businesses favoring profit over the public interest succeed, while those favoring reportorial accuracy over profits fail, and are relegated to the margins of their markets (low sales and ratings).

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